RCRG
Syndicate
] "If some people are so hungry for a feeling of importance that they actually go insane to get it, imagine what miracle you and I can achieve by giving people honest appreciation this side of insanity." (p. 58)
"One executive who decided that, after all, every major company president already had his own corporate aircraft, topped them all by arranging round-trip helicopter transportation from his front lawn directly to the company parking lot each morning and evening. To the board of directors he provided many rationalizations: the helicopter conserved his precious time and energy; it wasn't that much more expensive than a chauffeured limousine. The true reason, of course, was that it gave him a feeling of importance that no amount of money could supply." (p. 170)